Chief Strategy Officer
United Kingdom office
I first came across the field of learning technologies while at London University in 1982. I've been hooked ever since. After various jobs with Channel 4, Video Arts and Epic, I figured I must know as much about the learning tech space as anyone. So in 1989 I founded LINE. Little realising that I also needed to know something about running a business!
So I learnt 'on the job' and must have done something right, because we managed to survive for 25 years, growing to a business of more than 80 people and winning the award for 'Outstanding contribution to the industry' both as an individual and as a company.
In 2014, I sold LINE to LTG and joined the board. Following the formation of LEO through the merger of LINE and Epic, I now spend my time defining the company’s strategy and working with our clients.
For me this is about a 'coming of age'. In today's market, our clients need to get much broader strategic results from learning innovation and the use of learning technology. While the last 25 years have been hugely enjoyable and rewarding, my ambition now is to prove that we can do this at a scale and impact not yet seen!
My passion is in working out ways for practical large-scale transfer of learning, knowledge management and communications in large organisations. This has been a career-long quest and it still feels like we are only just starting to scratch the surface of the potential for the innovative and strategic use of learning technologies.
Director of Learning
United Kingdom office
I first became inspired by the potential of technology to support learning when studying for an MSc in Knowledge Based Systems in 1994. Shortly afterwards I moved to Germany, and joined a small international team creating face-to-face training guides, online help and performance support for a CAD/CAM company.
At LEO, I started out as a learning designer, developing blended architectures, custom performance support platforms and mobile solutions for clients including the BBC, NHS, United Nations and UK Civil Service as well as a number of major banks. I was closely involved with the early design and development of the award-winning gomo multi-device authoring tool. As I developed as a designer, I became increasingly interested in our processes for gathering evidence to inform design decisions.
As Director of Learning, I focus on drawing insights from both user research and wider academic debates about how people learn. I have personally undertaken research into mobile learning on behalf of the NHS and the eLearning Guild in the US, and I am currently studying part-time for a DPhil in education at the University of Oxford.
The thing that inspires me most about what I do is having the potential to help people grow and develop in their lives and careers and that is something I am passionate about, both for our clients and internally for my LEO colleagues.
Director of Strategic Design
United Kingdom office
I started out in TV production where I learned some of the most important lessons of my career (that have stayed with me ever since): about narrative, pacing, engagement and deeply understanding your audience. As a Commissioning Editor at the BBC, I worked in entertainment, interactive media and game design, where the focus was on pushing and using technology in new ways. A short time as a brand consultant at Wolff Olins gave me a deep understanding of brand and business in a way I hadn't before.
This all led to nearly 14 years as Director of Design at LINE Communications, working with a unique array of blue chip clients, and where it often felt like we were inventing the space where technology and learning meet. I think we were. As the Director of Strategic Design at LEO, I now focus on my passion: how technology blends and innovative learning architectures and approaches can genuinely transform learning and performance in business, and make a real difference. The thing about this business that I love is that on the one hand nothing stands still, but on the other, the fundamental things about people and what energises and engages them always remains the same.
As CEO of the LEO Brazil office, establishing the business from day one, I have been responsible for the growth of our Brazilian subsidiary, being able to establish key partnerships with the major companies in the country in multiple sectors.
My academic background goes through education and technology, with a masters in E-learning from the University of Oxford, an MBA in TI Management and undergraduate in Information Systems. Previously, I was responsible for the distance learning programme at Estácio University, with over 100 thousand online under graduate students.
I believe learning transforms people and technology empowers them.