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Case Study: How Mazars designed professional multi-device learning with LEO Learning

Global accountancy firm Mazars created an effective piece of multi-device learning for their auditors, working with LEO Learning on an end-to-end solution. Here’s how it happened.

One of the key challenges for organisations looking to transform their learning programmes is finding the right solution to transform their learning to scale. Today’s learners are also changing: while face-to-face training remains important, people now have an on-demand mindset, and they want job-related learning to look fresh and be at their disposal on their preferred device.

When global accountancy firm Mazars set out to upgrade its learning programme for all auditors, they aimed to create a blended learning programme which would greatly improve upon their previous, PowerPoint-based approach.

A photo of a screen showing how Mazars used gomo offline learning to create an elearning course

Mazars wanted to convert introductory material into a highly accessible learning programme fit for their employees across 79 countries, which meant a strong focus on mobile learning.

The resulting elearning module, Introduction to Audit at Mazars, was created as part of this blended learning programme. This new approach enables Mazars’ auditors, of whom there are more than 6,000, to benefit from uniform training material with consistent messaging.

Competing globally

The move was timely given the recent expansion of Mazars’ geographical presence in Asia and Europe.

“We wanted a tool that would give us the opportunity to deliver global material in bite-size chunks with a modern look and feel, while at the same time transmitting Mazars’ core values and our approach to audit,” says Alexia Perversi, Senior Manager of the Global Audit and Assurance Service line at Mazars.

“Mazars is a global, integrated, independent organisation. Our aim is to deliver a seamless, quality service to our clients across the globe and we believe that high-quality learning is at the very core of this.”

A photo of a screen showing how Mazars used gomo offline learning to create an elearning course

A photo of a screen showing how Mazars used gomo offline learning to create an elearning course

Mazars had specific requirements in line with their goals which included:

  • Converting traditional audit training material into engaging, visually appealing elearning
  • Being able to teach topics through an array of tools and techniques
  • Using the latest technology to drive ‘best of breed’ learning in a competitive sector

Supporting a broad workforce with multi-device learning

The aim was to provide elearning that meets the demands of the fast-paced, agile working environment of Mazars, allowing new auditors, many of whom arrive straight from university, to access their learning on their own terms and on the device that suits them.

On a portal created with LEO Learning using the gomo authoring tool, Mazars’ global L&D teams can work on the creation of modules in any location and push material across the world instantly.

A photo of a screen showing how Mazars used gomo offline learning to create an elearning course

“Access to the same learning, globally fosters a unique learning culture and reinforces Mazars’ truly global and integrated identity,” says Alexia.

“With LEO Learning’s platform, we have managed to utilise a number of different tools and ways to transmit messages and information. The result of this is an interactive elearning module which is varied in content, including a combination of videos, voice recordings, animations and quizzes.

“We have made use of high-quality visuals which gave the course a great overall look and feel.”

End-to-end elearning solutions

The module includes clever use of background videos, vertical scrolling and animations, all of which looks beautiful on any device because of its fully adaptive and responsive design in HTML5.

While employees are taking their courses, their progress can be fully tracked through powerful xAPI statements, allowing L&D and training managers to robustly analyse the progress of large groups of employees for reporting purposes.

A photo of a screen showing how Mazars used gomo offline learning to create an elearning course

“A blended learning approach is important to us,” says Alexia. “We are a people-based organisation fostering continuous learning. We have preserved this while at the same time introducing innovating and agile tools.”

Want to know more about blended learning? Download our free ebook, ‘Why blended learning works (and can work for you)’ today.

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