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Awareness Raising eLearning: Electrification

Electrification is globally transforming the automotive landscape and Jaguar Land Rover (JLR) is ready to make the leap.

JLR identified the need to provide all their customer-facing staff with the awareness and fundamental knowledge of Electrification to ensure they can have informed conversations with their customers by November 2016.

As a trusted supplier, LEO Learning had the privilege of working with JLR’s E-Mobility team to design a solution to raise awareness of electric vehicles across JLR’s global retailer network in a modern, engaging and informative way.

The 45-minute course begins with an engaging animation to create awareness and understanding of electric vehicles. The remaining content is brought to life using infographics, interactive tutorials and immersive, relevant scenarios. Our solution was unique and bold, just like the car.

The programme was developed using gomo. The English master was completed in six weeks and then translated into 11 languages.